Culture Cast – Why Storytelling at Work is so Important

Personal leadership Podcast


In season 3, episode 9, Lorne and Lynette discuss the importance of storytelling to make WOW statements and accomplish your objectives in your professional and personal lives.

It’s tough to convince people by just providing the data. It’s much more effective when you can relay the information through an emotional connection by crafting a memorable story.

From Bill Gates exposing his TED Talk audience to actual mosquitoes while sharing his story on curing malaria, to countless presentations that present compelling data alongside great stories that really hit home. How can you better utilize storytelling to accomplish your objectives and goals on a professional and personal level?

Please feel free to subscribe to this YouTube channel, follow this podcast on Soundcloud, as well as iTunes, and Lorne and Lynette’s social media platforms for all the latest Culture Cast uploads and announcements.

Lorne Rubis is available @LorneRubis on Instagram, Twitter, LinkedIn and Facebook

Lynette Turner is available on Instagram, Facebook, LinkedIn as well as through her site,

We look forward to sharing Season 3 of Culture Cast: Conversations on Culture and Leadership with you every Wednesday.