Drinking Out of the Cup!

Abundance Growth mindset Teamwork


Key Point: Winning as a team is intoxicating. Why? Because teams WIN as the playbook or “system” connects all members and departments in an exponentially better way. Great teams, of course, do include superb individual contributions. It’s clear some people have larger roles and play bigger parts in the journey. However, in superb team-based organizations, no “one,” or select few can win on their own. To really be victorious, every part of the system contributes. Typically, one person is selected to pick up the “prize,” yet in truly great organizations, everyone is recognized for the vital roles they play. 

I love hockey, and the metaphor attached to winning the National Hockey League’s ultimate championship, the Stanley Cup. When the winning team prevails, the Cup is hoisted up over the head of EACH player and eventually every other person professionally attached to the organization. This includes the sales people, ticket folks, operations, marketing, accounting, receptionists, ushers, and everyone else who makes the entire system work. And of course, tradition involves drinking some celebratory bubbly beverage out of that very trophy. Winning teams celebrate hard too. 

This week, our company was recognized by Great Place to Work as the No. 2 company in all of Canada. This is quite remarkable for a 5,000 person, boutique financial institution dedicated to serving the province of Alberta. Other outside sources rate us as one of the best companies in North America. We have much to do to get EVEN BETTER. In fact, we won’t be satisfied until we are continuously recognized as the best company in the world. While we aspire to even higher levels, we are a WINNING organization. And just like Stanley Cup champs, it takes the entire system working in full harmony to get the W. It also takes years and intentional development of EVERY part of the institution to achieve sustainable momentum as a whole. It is never just one person, one department, one product or “one” of anything. That’s what differentiates winning teams from the others. I am always amused when other organizations try to copy one or two things. It is never that simple. Winning takes every thing, every person, every detail, every nuance meshed into exceptional performance driven by a higher purpose.

I want to recognize every winning person and process at ATB and invite all to hoist the cup high. We achieve our greatness together. This includes all the people who have built our culture over the past 80 years, and the ones that will continue the legacy after our current leadership is gone. I particularly want to note the people who do all the heavy lifting behind the scenes; often unnoticed. You know who you are. Thank you. 

Character Moves:

  1. Determine where you are in building or being part of a championship team. It takes a methodical and relentless approach to make every part of the system better at the same time. This strategy takes courage and will be criticized by people who think it’s too hard, too much, too chaotic, too ambitious, and/or too big. They will fight to keep you perpetually mediocre. I detest this attitude. Don’t be one of those folks!
  1. Having a winning mindset includes a growth mindset. When you embrace this perspective, you can’t stand just being “good enough.” You hate sameness. You are abundant in spirit and pull/push the entire system forward. You are a winner. I want to work with YOU. 
  1. I apply an eight point system/framework as a guide to team/organization greatness. It is simple to describe, and very hard to execute on. Send me an email to lgrubis@gmail.com and I’d be happy to share it with you. I challenge you to execute on it and unseat us as the best company to work for in the universe. The more winning teams, the better for all. 

No. 1 in The Triangle,


One Millennial View: First and foremost, congratulations to everyone at ATB! As Millennials, we have to imagine ourselves as the rookies, the newly drafted… For most of us, we probably aren’t “first rounder” star players either. But, if we sit back and rely on the one or two all stars to get it all done for us, then we’ll never be able to contribute to that championship because it’ll never be won. And we certainly won’t deserve to hoist the Cup over our heads. Want that win just as much as everyone better than you.

– Garrett

Edited and published by Garrett Rubis